Oct 21, 2020
Do you believe that lowering
your price will increase sales?
If you’re launching your
signature service for the first time or you’ve been in the game for
a few months and not getting the sales you expected,
It’s way harder to sell
something for free than with a price tag. If I see something for
free then I tend to stay clear of it and question its true
So, how should you go about
setting your price?
Tune in to find out
Key Highlights of the Episode
This episode was
extremely actionable and insightful. Here are a few key
lower price doesn’t mean less friction - It’s normal to experience
a lot of friction when you’re new to the market. While lowering
your price may seem like a good idea to reduce friction, it won’t.
This is a limiting belief that you need to overcome.
- Communicate your true value - When it comes to
your service, you understand its true value. However, your
prospects don’t yet understand this. It’s your job as a seller to
communicate what you can do for your prospects in a way that they
underestimate the importance of price - When it comes to sales, I
believe price is the most important factor. It demonstrates the
level of value your clients can expect. A high price tag
communicates quality and attracts high-quality
take the easy way out - Experiencing rejection and having prospects
trying to haggle can be damaging to your confidence. Instead of
taking the easy way out and offering discounts, you should enhance
your ability to communicate your value.
your rates - If you’re lacking confidence and struggling to
overcome sales objections then check out jereshiahawk.com/rightresponse.
With the right attitude and tools, you can raise your rates and
learn to become a beast at sales.
Tune in now.
Raising your rate takes more
effort than just deciding on a new price. Then comes the work of
addressing the objections, effectively articulating your value in
your marketing content, and designing curriculum that delivers on
the promise you sold the client into. Need some help with
Click here to learn more
about how our LEVERAGE Method can
Also, if you haven’t done so
already, subscribe to the podcast. I’m adding a bunch of bonus
episodes to the feed and, if you’re not subscribed, there’s a good
chance you’ll miss out.