Aug 21, 2019
My special guest today is Prerna Malik who is one of the best copywriters in the game and currently runs Content Bistro, along with her husband.
They explored the idea of providing blogging and social media management services to small businesses. Through hard work and dedication, things were going well. It was when Prerna decided to niche down and go from a general blog writer to focusing on being a conversion copywriter that things really started to pick up.
She’s since become a master in the copywriting world. So much so that she has a long line of businesses wanting to pay her five figures for her services.
This episode was extremely actionable and insightful. Here are a few key highlights:
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